Training communication skills for business success
Why?
- We all experience:
- The world is changing at growing speed, especially in the current situation with COVID19
- VUCA* is an indisputable reality
- Digitalisation not only has disrupted business models but ways of communication.
- All this results in new challenges for all functions on all levels, from CEO to operator, from Corporate Communications to Marketing and Sales. Communications can be a substantial part of the solution.**
What?
- In order to cope successfully with these challenges, we should bring together managers and communicators tojointly:
- Re-think approach and purpose of communications in the business field,
- Re-develop a common mindset across functions and levels,
- Re-define the tool-set for communications.
How?
- Together with you, we will open
- new rooms
- new pictures
- new horizons
- for effective and efficient communications on all levels with all functions by working together on the following questions:
- What role does attitude play for us in this context and how can we develop it further?
- How can functions and businessjoin forces fruitfully to make co-creation work?
- Which communications understanding enables a beneficial multilogue with all stakeholders?
Agenda: Re-thinking business communications
Day 1
- Who is Who
- Challenges and opportunities
- Objectives of training
-
Re-thinking the approach:
attitude is key - Describing attitude
-
Re-developing a common mindset:
Co-creation as success-factor - Joining forces fruitfully
- Key learnings day 1
Day 2
- Recap and outlook
-
Redefining the tool-set:
Enabling a beneficial multilogue - Shaping resonance rooms
-
Your case is our case
(contributions of participants)
- Group work and peer coaching
- Discussion of results
- Summary and feedback