TFF #30: Successful AI projects need a business case, not hype.
Almost every manager I speak to feels the pressure: you "have" to do something with AI. So a project is started, a tool is tested, a budget is requested. But after the...
Almost every manager I speak to feels the pressure: you "have" to do something with AI. So a project is started, a tool is tested, a budget is requested. But after the...
Last week, I stood with my MMIND.ai colleagues Phi Yen Oehri and Zeno John as well as Julian Eberling from dockyard.ventures in the Dux forest in Schaan. No conference table, no flipchart. Just forest paths and a...
Imagine you hire a highly intelligent new employee. He has enormous potential, but zero knowledge of your company, your customers or your internal processes. You wouldn't...
Do you know the feeling? You're standing in front of the huge, foggy mountain of digitalization. The peaks are called AI, automation and data strategy. Everyone is talking about how you have to climb this mountain to...
In the current AI discussion, I see a clear starting point for most SMEs: AI is used for internal efficiency. Processes are accelerated, costs are reduced and the team is relieved. That...
Today I would like to give you a brief insight. The survey for our Culture Compass 2025, which we are conducting together with the Rotterdam School of Management, is still ongoing, but with over...
This title sounds like a marketing gag. I promise you, it's not. It's a tried and tested strategy, but it requires a radical change of perspective. Most SMEs approach the topic...
Do you know this too? Digitalization offers huge opportunities, but one question is holding everything back: Where do I start? You get the feeling that between the cost pressure of day-to-day business...
74 % of CEOs fear for their job. 94 % suspect shadow AI in their own team. 37 % of projects are delayed due to regulations. It's easy to get caught up in this wave...
When you think of AI in marketing, do you think of efficiency first? More posts, faster emails, shorter to-do lists? That's the big "automation trap" that many SMEs fall into. We use AI like...