Purpose:
Is Purpose just hype and a new marketing gimmick? Or is it a serious yardstick for measuring one's own actions? Especially in times of crisis, the wheat is separated from the chaff at the banks: Only those who manage to follow words with deeds will survive in the market. Read more
We are glad you asked! Schedule an appointment with us directly to begin this important first step of the innovation process - the needs analysis. We look forward to working with you to overcome the challenges and drive digital innovation in your business.
Last week, we analyzed the results of the Culture Compass 2026. 540+ managers from Germany, Austria, Switzerland and the Netherlands. One pattern runs through the results. 42% of the organizations have a dominant "clan culture". Teamwork, cohesion, family. At the same time, 41% cite "bureaucratic and slow decision-making" as their greatest weakness. This is not a contradiction. That is [...]
Last week I spoke to a managing director. 40 employees, industry, 30 years on the market. He said: "I see what these AI start-ups are doing. But we're not a startup. We can't risk everything." I understood him. And at the same time, I thought: This is exactly the misunderstanding that is slowing down many SMEs. The question is not: How [...]
Happy New Year to all our readers! I'm starting 2026 with a number that won't let me go: 200 million dollars in annual sales. In less than 12 months. The Swedish startup Lovable announced its Series B in December - a second major financing round in which investors put in 330 million dollars. Valuation: 6.6 billion [...]
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