Purpose:
Is Purpose just hype and a new marketing gimmick? Or is it a serious yardstick for measuring one's own actions? Especially in times of crisis, the wheat is separated from the chaff at the banks: Only those who manage to follow words with deeds will survive in the market. Read more
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Three days of the last week. Three new topics: "Friday came the customs deal. 15% instead of 39%. But it's not through yet. Parliament. Referendum. How do I plan my supply chain for 2026? [Manufacturing executive] "Our exports fell by 14% in May. Chemical-pharmaceutical minus 19%. Plus new regulations. How do we stay fast [...]
This week, in four different locations with four different groups, I have observed the same pattern over and over again: Many organizations jump to the solution way too quickly without really understanding the problem. They ask: "What tool do I need? What structure do we need?" The right question, however, is: "Why are we doing this at all?" This misunderstanding could [...]
A common thread has run through all the discussions this week: Facts alone move little - it is only when data meets meaning that momentum is created. This is exactly what three fields teach us that SMEs should now bring together: Measurability, innovation and governance. Why now? The situation demands speed. Geopolitical tensions, new tariffs and fragmented supply chains are increasing uncertainty [...]
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