In my Monthly Inspiration newsletter, I asked readers what their main leadership question is at the moment.

They said: How do people see the real goal and take an easy path to get there?

Here's the 5-Step framework I used to achieve goal-orientation with my team.

Step 1: Create pull

Most managers think that you have to get people to work on their goals by pushing them.

Instead, I want you to think of asking people what they really want.

If you do this, here are the results you can expect:

• Identification
• Commitment
• Passion

Step 2: Collectivize

Once you've created a pull for goals, you'll likely ask how these support your business.

Instead of announcing company goals, I encourage you to ask about contributions.

Why?

Because if you ask people how they can contribute, they will own the success.

Step 3: Think about purpose

After you've successfully created a pull and defined contributions, it's time to talk about impact:

• Step in the shoes of your customers and communities
• Define what you want to change in their life
• See how this improves the world.

Step 4: Make it a habit

At this point, you're now ready to get to practice.

If you did Steps 1-3, it should be easy to start a quarterly routine.

Just don't forget:

• Let the team work on quarterly objectives
• Let purpose guide the process
• Be part of the team!

Step 5: Measure results

That's it! Now it's time to make the goals concrete.

• Tip 1: Quantify the best possible results you can imagine.
• Tip 2: Be sportsmen in achieving the results.
• Tip 3: Make others part of the team: customers, management, communities.

The reason this framework works so well is because it's a pull process.

So, don't fall into the trap of pushing people to achieve goals.